The SkyBoard that is Too Big to Ignore is coming to Ryde!

Media Release by NSW Business Chamber




The State’s peak business organisation, the NSW Business Chamber, is set to take the pre-election campaign – ‘Small Business – Too Big To Ignore’ on the road.

From 6 August, the Chamber will be visiting towns and cities across the State in the countdown to polling day – reminding voters that the wellbeing of local communities is directly linked to a strong and vibrant local business community.

To do this, the Chamber has fitted out the SkyBoard – the Southern Hemisphere’s largest mobile billboard, which will travel into these regional and metropolitan centres and play host to a series of events to bring the community together and demonstrate that small business is the lifeblood of the town.

“Prior to the last NSW Election, the NSW Business Chamber took the NSW Deserves Better Bus around the State, and now it’s the SkyBoard that will assist us to deliver our message,” said Stephen Cartwright, CEO of the NSW Business Chamber.

“The Chambers of Commerce from across Australia united to launch the ‘Small Business -To Big to Ignore’ campaign in April this year, because it became quite clear that the needs of the small business community weren’t at the forefront of political thinking.

“There are two million small businesses in Australia employing more than seven million Australians. Our political leaders tend to forget this vital statistic.

“When the SkyBoard arrives at a town centre, we want to meet with the community and hear their stories about life as a small business owner, employee or resident.

“Representatives of the NSW Business Chamber Board of Directors and management, along with representatives from the local chamber of commerce, will be on hand to meet with small business owners and hear what is happening throughout regional NSW.

“This campaign was never about men in pinstripe suits making long speeches – it’s about real people telling their real stories. There will be no formalities, just real people having a chat and sharing their stories.

“We welcome any political candidates who want to come along while we are in their town to highlight their small business credentials but I’m going to put them on notice – we will be calling them out on their support, and asking them to demonstrate what they are going to be doing, should they be elected, to make it better for the small business community in their city or town.

“Since the national campaign was launched in front of over 700 small business owners in Western Sydney in April, more than 50,000 active voices from across Australia have shown their support via our website, and there have been many others who have contacted me directly to simply say ‘thank you for standing up for small business’,” Mr Cartwright said.

In June, the ‘Too Big To Ignore’ campaign released the ‘Big 4 You Can’t Ignore’ – policy priorities the small business community wants to see from the next Federal Government.

The Big 4 You Can’t Ignore are:

  • Cut down on red tape;
  • Simplify the Tax System;
  • Make it easier to employ people and;
  • Build better infrastructure.

SkyBoard“The two million small business operators are the unsung heroes of our economic success but they have received little credit or respect for their hard work and they won’t take it lying down any longer,” Mr Cartwright said.

“There are some parts of this country where youth unemployment has reached over 30%, but nobody in Canberra seems to connect this shameful fact with the regulations that make it so hard to give these kids a job

“It’s the local butcher, coffee shop, dry cleaner, newsagent or hairdresser that gives jobs to local people. When these small businesses are forced to close, where do those people get jobs?

“Small business owners are risk takers by nature; otherwise they wouldn’t put their homes on the line every day. They aren’t looking for favours from government, just a fair go so that they can grow their businesses and employ more Australians,” Mr Cartwright said.

The itinerary for the first 4 weeks of the NSW Business Chamber SkyBoard tour is:


6 August                      Tweed Heads                                      24 August        Lawson

7 August                      Ballina and Lismore                            26 August        Bathurst and Orange

8 August                      Maclean and Grafton                          27 August        Dubbo and Parkes

9 August                      Coffs Harbour and Kempsey             28 August        Cowra and Griffith

10 August                    Port Macquarie                                   29 August        Deniliquin

12 August                    Armidale and Moree                           30 August        Albury& Wagga Wagga

13 August                    Narrabri and Tamworth

14 August                    Muswellbrook and Singleton

15 August                    Maitland and Lake Macquarie

16 August                    Newcastle and Tuggerah

17 August                    Gosford and Tumbi Umbi

19 August                    Ryde and Dee Why

20 August                    Bondi and Cronulla

21 August                    Liverpool and Croydon Park

22 August                    Rouse Hill and Parramatta

23 August                    Richmond and Penrith


NSWBC Media Contact: Damian Kelly 0401 773 825